Yearly archive for 2012

Infographic: How To Do Keyword Research For SEO

Good SEO begins with good keyword research. After all, if you don’t know the ways people are seeking your content, it’s pretty hard to ensure that your content “speaks” to them using the words they search for. The folks at Promodo have an infographic outlining some key parts of the keyword research process. Understanding that each page has its own terms to target, brainstorming

Continue Reading...

Want to Try Google Adwords for Free?

No matter what your budget or how little time you have, you can reach new customers and grow your business using Google’s online advertising program. With AdWords, you can choose where your ad appears, set a budget that’s comfortable for you (there’s no minimum spending commitment), and easily measure the impact of your ad. How would you like to get

Continue Reading...

Here’s 131 Link Building Strategies to Start You Off

Links matter. There’s no debate links are a big signal of quality to search engines, so you need to know your ABCs. Whether you’re starting from scratch or looking to further enhance your link profile, links remain a critical method of marketing. However, if you’ve been paying attention, you can see that link building is a constantly evolving practice. Certain

Continue Reading...

Have You Considered an Internet Marketing Degree?

The leading edge of marketing, sales and advertising is online. Learn the most effective web marketing tactics and strategies through the Internet Marketing Specialization program offered in Benedictine University’s online MBA. Benedictine University has partnered with Internet marketing experts at Market Motive to offer hands-on internet marketing training with how-to instruction to help you master the vital marketing tools you

Continue Reading...

Should You Start Writing Off Your Link Building Strategy?

Will social signals replace links as a primary SEO signal affecting Google’s rankings? Have social signals already replaced links in that way? That topic came up last month during the keynote conversation with Google’s Matt Cutts at our SMX Advanced conference in Seattle. Danny Sullivan, Search Engine Land’s Editor-In-Chief, asked a series of link-related questions that led the conversation through

Continue Reading...