Local SEO

Google Maps, Yelp & Local SEO In 2015

When it comes to digital marketing and SEO for your business, it’s important to look beyond just your website. For local businesses, a strong online marketing effort requires an investment in local directories, maps and review sites, too. If all of your optimization efforts are spent on your site, you’re likely missing out on opportunities. Google’s Pigeon algorithm update, released

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Local SEO Best Practices for Businesses

Posted by Greg Gifford to on Moz.com If you work in the SEO industry, you need to understand how to do Local SEO. Seriously.. I’m not kidding here… If you’re sitting there thinking “Um, no… not really” – then you’re exactly the person I’m writing this post for. If you haven’t already, I can pretty much guarantee you that at

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4 New Changes to Google Maps that Affect Local Search

Say goodbye to Google Maps as you know it and hello to a new and improved way of searching for your desired destination. Marketers, if you haven’t been invited to test the new Google Maps, there are a few things that you will want to look into that may change the way you optimize for local search. You may be

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Local Search Factors for Facebook Graph Search

On January 15, 2013, Facebook released Graph Search, which is the social network’s first attempt at a serious search engine. I’m glad Facebook launched Graph Search, since I often joked that the previous search functionality was so bad, you could barely find yourself. Graph Search has only rolled out to a limited set of users at this point (less than

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Mobile, Local & Search: 5 Sources of Innovation & Investment in 2013

Just three full weeks into 2013, and we’re already off to a bang. Facebook’s Graph Search is just one example of the many impactful things we can expect in fast moving tech and media marketplaces. Likewise, you can expect an action packed year at the intersection of mobile, local and search. But what will be the biggest trends to drive this

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Keys to an Effective Mobile Local Search Strategy

Approximately 40 percent of all mobile searches on Google have local intent, and that number is only growing. In the mobile age, consumers are relying on their mobile devices to search for local products and services, which presents a major opportunity for local businesses. Local businesses must have an effective mobile search strategy in place in order to take advantage of

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Local SEO Guide – 15 Marketing Strategies to Promote Your Business Online

Launching a business online can be quite intimidating to any small business owner. Fortunately, any business can benefit from search engine optimization (SEO), which can make a small investment go a long way, as well as making sure that local buyers find their websites. Therefore, local SEO is an obvious choice to promote and market your business on the Web.

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