Links matter. There’s no debate links are a big signal of quality to search engines, so you need to know your ABCs. Whether you’re starting from scratch or looking to further enhance your link profile, links remain a critical method of marketing. However, if you’ve been paying attention, you can see that link building is a constantly evolving practice. Certain
Continue Reading... →Will social signals replace links as a primary SEO signal affecting Google’s rankings? Have social signals already replaced links in that way? That topic came up last month during the keynote conversation with Google’s Matt Cutts at our SMX Advanced conference in Seattle. Danny Sullivan, Search Engine Land’s Editor-In-Chief, asked a series of link-related questions that led the conversation through
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